Tania Clarke

Features

Recruit

External Candidates

Recruit from a panel of 6M+ B2B & B2C participants.

Customers & Users

Recruit customers & users to participate in research.

Panel Management

Manage your panel with filters, eligibility rules & more.

Research Calendar

Schedule 1:1, collective, or round-robin user interviews.

Research Incentives

Automatically pay research incentives to participants.

Conduct

User Interviews

Run best-in-class user interviews at scale.

Prototype Testing

Test Figma prototypes with users on desktop or mobile.

Card Sorting

See how users group & label content in your product.

Tree Testing

Validate your product's information architecture.

Other Methods

Surveys, focus groups, online tasks & more.

Analyze & Share

Great Question AI

Level up your synthesis with advanced AI features.

Research Repository

Keep all your research in one secure place.

Research Synthesis

Turn raw research data into easy-to-share insights.

Highlight Reels

Clip videos to easily share insights with your team.

Observer Rooms

Invite your team to join live research sessions.

NEW

AI Moderated Interviews

Extend qualitative research beyond limits with the reach of a survey and the depth of an interview. Now in beta.

Solutions

Resources

Use cases

Researchers

Recruit, pick your method and analyze.

Product managers

Work customer feedback into your roadmap.

ResearchOps

Complete more research projects faster.

Resources

Blog

The latest industry news, updates and info.

PWDR Conf

Access all speaker sessions from our virtual conference.

UX research templates

Survey and interview templates for speedy setup.

Company

About us

Our mission, team, values and jobs.

Customer stories

Learn how our customers are delivering impact via research.

Help center

Access support articles as you streamline research.

2025 State of UX Research Democratization

We surveyed 300+ UX Research professionals from 34 countries about democratization. Here's what we found.

Features

Overview

Why Great Question?

Governance & Security

Recruit

Research

Analyze & Share

Centralized Repository

Share Results

AI Moderated Interviews

NEW

Extend qualitative research beyond limits with the reach of a survey and the depth of an interview. Now in beta.

Learn more

Solutions

Great Question For:

Use Cases

Validate product ideas fast

Test designs with real users

Run strategic research initiatives

Scale research across teams

2025 State of UX Research Democratization

We surveyed 300+ UX Research professionals from 34 countries about democratization. Here’s what we found.

Get the report

Resources

Learn

UX Resources

UX Maturity Assessment

NEW

Incentives Calculator

NEW

Free Research Templates

Company

About Us

Customer stories

Help center

Free AI Research Toolkit

NEW

Ready-to-use Claude skills, copy-paste prompts, MCP integrations, and workflows built by practitioners.

Get the toolkit

Enterprise Pricing

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