Webinar on Dec. 10: 2025 Highlights & Our 2026 Commitment
Join us Oct. 23!
Features
Recruit
External Candidates
Recruit from a panel of 6M+ B2B & B2C participants.
Customers & Users
Recruit customers & users to participate in research.
Panel Management
Manage your panel with filters, eligibility rules & more.
Research Calendar
Schedule 1:1, collective, or round-robin user interviews.
Research Incentives
Automatically pay research incentives to participants.
Conduct
User Interviews
Run best-in-class user interviews at scale.
Prototype Testing
Test Figma prototypes with users on desktop or mobile.
Card Sorting
See how users group & label content in your product.
Tree Testing
Validate your product's information architecture.
Other Methods
Surveys, focus groups, online tasks & more.
Analyze & Share
Great Question AI
Level up your synthesis with advanced AI features.
Research Repository
Keep all your research in one secure place.
Research Synthesis
Turn raw research data into easy-to-share insights.
Highlight Reels
Clip videos to easily share insights with your team.
Observer Rooms
Invite your team to join live research sessions.
NEW
AI Moderated Interviews
Extend qualitative research beyond limits with the reach of a survey and the depth of an interview. Now in beta.
Solutions
Resources
Use cases
Researchers
Recruit, pick your method and analyze.
Product managers
Work customer feedback into your roadmap.
ResearchOps
Complete more research projects faster.
Resources
Blog
The latest industry news, updates and info.
PWDR Conf
Access all speaker sessions from our virtual conference.
UX research templates
Survey and interview templates for speedy setup.
Company
About us
Our mission, team, values and jobs.
Customer stories
Learn how our customers are delivering impact via research.
Help center
Access support articles as you streamline research.
2025 State of UX Research Democratization
We surveyed 300+ UX Research professionals from 34 countries about democratization. Here's what we found.
Dismiss
Changelog
Pricing
Log in
Log in
Book a meeting
Great Question Blog
Get great UX research reads & resources in your inbox once a month.
Thank you! Please check your email to confirm your subscription.
Oops! Something went wrong while submitting the form.
We Raised $13M USD to Put Research in Everyone’s Hands
We're thrilled to announce Great Question has raised $13 million in Series A funding led by Inovia Capital.
Ned Dwyer
Co-founder & CEO at Great Question
Subscribe to the Great Question newsletter
Get great UX research reads and resources sent to your inbox every other Friday morning.
Thank you! Please check your email to confirm your subscription.
Oops! Something went wrong while submitting the form.
Andrea Skarica
Product Release Roundup: August 2025
Andrea Skarica
August 12, 2025
Jack Wolstenholm
People & Environment: The 8 Pillars, 8 Years Later
Jack Wolstenholm
August 8, 2025
Johanna Jagow
Is your research team broken?
Johanna Jagow
June 24, 2025
Ned Dwyer
Security at Great Question: Raising the bar with a bug bounty program
Ned Dwyer
June 18, 2025
Hannah Kirkbride
How to run an expert research recap
Hannah Kirkbride
May 30, 2025
Maria Panagiotidi
When research participants aren't who they say they are
Maria Panagiotidi
May 27, 2025
Jack Wolstenholm
Tree Testing, now in Great Question
Jack Wolstenholm
May 12, 2025
Jack Wolstenholm
✨ Introducing Card Sorting in Great Question
Jack Wolstenholm
May 5, 2025
Pedro Vargas
How to measure research impact with the Researcher Effort Score
Pedro Vargas
April 29, 2025
William Yanko, PhD
2 researchers, 3k employees: Democratizing research at Flight Centre
William Yanko, PhD
April 28, 2025
Hannah Kirkbride
5 tips to set yourself up for success in a new UXR role
Hannah Kirkbride
April 25, 2025
Johanna Jagow
How to nail UX research education for stakeholders
Johanna Jagow
April 24, 2025
Brad Orego
Rethinking Webflow's Research Team Structure
Brad Orego
April 16, 2025
Jack Holmes
Mastering B2B UX research: Tips from 6 industry experts
Jack Holmes
April 4, 2025
Johanna Jagow
What they do, not what they say: Smarter ways to test real user intent
Johanna Jagow
March 27, 2025
Previous
Next